Most estate agents have two ways to earn: they list, and they sell. When they stop, the money stops. The eXp model keeps those two, then adds three more ways to build wealth, without asking you to do anything other than the job you already do well.
Five ways to earn, not two
A traditional agency, franchised or not, pays you on listings and sales. That is it. The eXp model adds ownership and passive income to the same day's work.
Listings and sales
The work you already do. Win instructions, sell homes, get paid on your billing. Nothing about the craft changes.
Stock in the company
As you produce, you earn shares in the company itself. You stop renting a brand and start owning a slice of the business you help grow.
Dividends and share growth
Shares you hold can pay out and can grow in value over time. It is a stake, not a wage, so it can keep working when you are not.
Revenue share
Introduce other good agents to the model and you earn a share of the company's revenue from their production, paid to you by eXp, not taken from them. It can carry on for as long as they keep selling.
Buying in at a discount
Agents can choose to take part of their commission as company stock at a discount, turning everyday earnings into a growing holding.
Your effort compounds
The same listings and sales now build a brand you own, a shareholding, and an income that does not depend on you turning up forever.
The 95/5 system
Nearly all of your time stays exactly where it is: on your own listings and sales. A small slice builds something that keeps paying after the deal is done.
Spend 95% on what you already do
List, sell, look after your clients, build your name. This is the engine, and it does not change when you move to the model. You are still a working agent with a full pipeline.
Spend 5% attracting good agents
Use a fraction of your week to introduce other strong agents to the model. Each one you bring in builds your revenue share, and over time that small effort can grow into an income of its own.
This is the part a franchise cannot offer you. In a franchise, every agent you help recruit builds value for head office. Here, building the network around you builds value for you, and you keep doing it alongside your normal listings.
Keep all your billing
Set aside the equity and the passive income for a moment. The simplest reason to look at this is what you stop paying.
The franchise model you are leaving
- A monthly franchise fee, or a percentage of your billing, off the top
- Marketing levies and brand costs set above you
- The brand and goodwill stay with the franchisor
- Recruit for the network and the value is theirs
- No stake in the business you are growing
The eXp model
- Keep your own billing; pay the model's transparent costs, not a franchise cut
- Run your own brand and marketing your way
- Your name and your goodwill stay yours
- Attract agents and the revenue share comes to you
- Earn stock and build equity as you produce
Specific numbers from other markets are deliberately left off this page so they are not mistaken for Irish terms. Ask us for the current Irish detail once eXp Ireland opens.
Build a personal brand that travels with you
Under a franchise, you grow someone else's brand. Move to the eXp model and the brand you build is your own. If you ever change how you work again, your name, your following and your reputation come with you, because they were yours all along.
Want the Irish detail when it lands?
eXp Ireland is coming soon. Register your interest and we will send you the commercial terms, the tiers and a straight answer to your questions the moment they are confirmed.
Register your interest